Thanks to Divyan, Mukesh from Ogilvy/Bahrain for your trust and special thanks to Paul (and Divyan) for solving some issues.
The campaign is advertising Bose wireless headphones by showing famous musicians tangled up- (I wont add the names as I hope you guys recognize the illustrated musicians) We all know the pain of unknotting cables for being able to enjoy our favourite vibes- wireless headphones seem the solution to avoid this stress.
Well, I cant fully agree as I always found wireless products (mouse, headphone etc) not convincing, but its ages since I gave them a chance.
You can check the series of illustrations in my commercial work section...click